June 27, 2019

Instagram gets Prideful

If you don’t know, June is Pride Month – a month commemorating the Stonewall riots and the impact LGBTQ people have had in the world.

To celebrate, Instagram has officially announced its latest Pride Month features that are both creative and functional for users. In a partnership with GLAAD, Instagram has identified notable hashtags such as #lgbtq or #pride2019 – when users use these hashtags in Feed for the month of June, a rainbow gradient will appear in the text. To make things even more prideful, using these hashtags in Stories, will prompt a rainbow ring around your photo while your video is live for 24 hours.

Aside from these exciting hashtags, Instagram added more gender listing options to be more inclusive to users in how they self-identify which will carry on even past the month of June!


-Jake Skolnick
Client Services Coordinator